Q2 2024 Performance of Top Film & Television iOS Apps in the US

In Q2 2024, the Film & Television category on iOS saw interesting trends among the top apps in the United States. Sensor Tower provides a detailed look at how these apps have performed in terms of downloads, revenue, and weekly active users.

Max: Stream HBO, TV, & Movies saw a fluctuating revenue trend, starting at $34K in the first week of April and peaking at $56K in mid-June. Downloads dipped from 13K in the first week of April to about 5K in early June, before bouncing back to almost 7K towards the end of the month. Weekly active users grew steadily from 64K to 86K.

Netflix experienced minor revenue fluctuations, ranging between $2K and $2.5K, with a noticeable dip to $1.6K in early May and June. Downloads maintained a consistent pattern, hovering around 6-7K, while weekly active users stayed in the 220K-227K range, with a slight decline in early May.

DramaBox - Stream Drama Shorts demonstrated a significant revenue increase from $5K to $13K in early June, followed by a decrease to $7.5K by the end of the month. Downloads peaked at 8.9K in early June, then fell to 1.8K. Weekly active users saw a substantial rise from 3.9K to 12.3K in early June, then dropped to 6.9K.

Amazon Prime Video showed varied revenue, with an initial $9K, a mid-quarter peak at $16K, and finishing strong at $18K. Downloads remained fairly steady, with minor fluctuations around the 2.5K-3.8K mark. Weekly active users saw a slight increase from 35K to 36K.

Disney+ had a notable revenue increase, starting at $27K and soaring to $53K by the end of June. Downloads showed a gradual increase from 2K to nearly 4K. Weekly active users were consistent, with a slight upward trend from 108K to 119K.

For more insights, visit Sensor Tower, where the data provides an intriguing snapshot of the dynamic Film & Television app market on iOS.